University of Belgrade, Faculty of organizational sciences

Department for e-business

E-Business

Study ProgramInformation Systems and Technologies, Management and Organization
Course StatusCompulsory, Elective
TeachersBožidar Lj. Radenković, Marijana S. Despotović-Zrakić, Zorica M. Bogdanović, Dušan M. Barać,Aleksandra B. Labus, Srđan M. Krčo, Dragan V. Vukmirović, Vojkan R. Vasković
AssociatesAleksandra B. Labus, Aleksandar R. Milić

Course Content

Lectures: E-business – state and perspectives. Virtual Organizations. Business models on the Internet. Revenue models. Electronic retailing. B2B electronic commerce. Interoperability in E-business. E-government. E-Health. E-education. E-recruitment. Application of mobile services and mobile technologies in E-business. Mobile commerce. Supply chain management. Customer relationship management. Business Intelligence. Project management in E-business. Risk management in development and implementation of e-business systems. Managing E-business infrastructure. Semantic Web. Information integration. Standards and quality management. Key performance indicators. Legal and ethical aspects of E-business. Trends in E-business.

Practical exercises: Introduction. Distance learning system Moodle. Web sites development. HTML5. CSS3. The interactive elements of Web sites. JavaScript. JQuery. Web portal development. Content management system WordPress. E-stores development. Integration of e-stores in a web portal. Customer relationship management. Integration of CRM in a web portal. SugarCRM.

Aims

The aim of this course is to introduce students to models, forms and e-business infrastructure in order to enable the use of such systems in practice.

Literature

  1. E-resources from web site  en.elab.rs
  2. Editori M. Ivković, B. Radenković, Internet i savremeno poslovanje, monografija, Tehnički fakultet „Mihajlo Pupin“, Zrenjanin 1998.
  3. D. Chaffey, E-Business and E-Commerce Management (4th Edition),  Prentice Hall, 2009.
  4. A.Afuah, C.L.Tucci, Internet business models and strategies: text and cases, McGraw-Hill, 2003.