Course content for Managing Digital Product Development

1. Topic name: Introduction to Managing Digital Product Development

Topic contents: Product management – definition and key elements. Key roles and processes in managing digital product development. Digital product strategy. Planning digital product development. Development management. Digital product lifecycle.

 Literature: Materials in electronic form, available on the website of moodle.elab.rs

2. Topic name: User needs identification and Digital Product Specification. Design Thinking

Topic contents: Methods for identifying user needs. Customer journey mapping. UX/UI. Creating a Product Backlog. Introduction to Design Thinking, phases of the Design Thinking process, defining problems and challenges, consideration of various techniques and methods for generating ideas, fostering creativity and applying divergent and convergent thinking, explanation of how prototypes are created and used for testing and learning from users, and how improvements are made through iterative feedback processes, exploring various applications of Design Thinking in different areas such as product design, user experience, business strategy, education.

 Literature: Materials in electronic form, available on the website of moodle.elab.rs

3. Topic name: Prototype Development

Topic contents: Figma. Creating the concept and sketches of an application prototype. Defining various interactions and navigation within the application. Creating the graphic interface design of the application. Adding transitions, animations, and interactivity to the application prototype.

Literature: Materials in electronic form, available on the website of moodle.elab.rs

4. Topic name: Designing the architecture of a digital product

Topic contents: Quality attributes of digital products. Analysis of non-functional requirements. Identification of modules and components. Designing APIs.

Literature: Materials in electronic form, available on the website of moodle.elab.rs

Knowledge verification method: project;

Cost of knowledge innovation: Participation is free for all participants;

Place of implementation: Cabinet 212, Faculty of Organizational Sciences and online

Candidates who successfully complete the course within the summer school will be awarded certificates of participation in the summer school.